Exit Popups — A Warning to Users

Exit popups are great tools for multiplying sales by 2 or more times. Several big Internet marketers have reported they earn more money from the popups than from the site itself. For this reason, exit popups have become very popular.

Exit Popups (EPs) were first used to produce additional sales of the primary product on a website, but affiliate marketers think a little differently. They discovered that EPs can also promote affiliate sales. Therefore many of the EPs force visitors to other sites.


The Beginning of Problems

This practice, combined with the tremendous popularity of exit popups, has started generating serious problems. For over a year now, there have been sites where closing a browser required closing 4-6 exit popup ads. If that was not bad enough, today it is not uncommon to have to click 6-10 buttons to close your browser.

It Gets Worse

However, today a new problem entered the picture. It is an Exit Popup Loop. This morning I followed a link in an email. This led to a site with a free product, which I ordered. Then it had an exit popup that sent me to a second site, which sent me to a third site. Then the problem. The third site (site C) sent me to a fourth site (Site D) and it sent me back to site C, which, of course, sent me back to site D.

I had to get the operating system to force Firefox to close in order to get out of the loop.

While this is only a problem between two sites, the loop could be any number of sites. It would be just as bad for site D to refer back to site A. Likewise, it could well be that site ZZ refers back to A. It does not matter how many sites are in the loop. If it is a loop, every site inside the loop or pointing to the loop will eventually be blacklisted or marked as a malicious site. If this every happens, eventually, every site with a forced EP will start to be blacklisted and we will lose one of the most valuable tools in Internet marketing.

Solutions

If you use EPs or plan to, make sure you follow the path it will take your visitors. It would be better that you keep it within your own organization where you can control the end site so the visitor can actually leave.

One of the best endings I found for an EP series was where the popup dropped me off at the clickbank pay page. After all, you want to get the commission, not give the commission to someone twelve sites away. It might be worth setting up a sales letter for the affiliate product you are promoting and drop the visitor off at the ClickBank order page bypassing the product seller’s site altogether.

Conclusion

Exit popups are a great way of multiplying your income from a site, but if one gets careless in using them, they will quickly become the fastest way to get your site blacklisted or banned from sources of traffic.

Please, be careful.

Thank you

Buck



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